Best Financial Services (BFS), a Canadian financial services firm founded in 1993, provides a variety of products among them correlative Funds, income tax return preparation, Guaranteed Investment Certificates (GICs), life insurance and retreat plans to a client base of 600 individuals. BFS needs to rec everyplace from a loss of one of its accounts in an already saturated market. BFS suffered a loss of one of its major customers, belonging to the 256 clients who had holdings valued over $100,000, to the unexpected emerging competition from Scotia Bank.
The investment branch of the posit, ScotiaMcLeod lured this whole client with the prospects of better returns of the investment than those produced by BFS while impressing future clients with additional services offered by the bank. This loss would impact the tax income and consequently the net income and profitability for the firm for 2008. The emergence of the bank competition was not a welcome development to a financial services firm in the heels of easing of regulatory barriers that allowed commercial banks, investment banks and insurance companies to enter into each others businesses.
Analysis
addicted the real possibility of reducing the companys income, the founder and sole shareowner owner, Linda Best, had to replace one of her bakshish clients, in the 30% top tier of her client portfolio, with investments between $100,000 and $200,000. She considered two pickaxes.
The first option was to hire a Certified Financial Planner (CFP); the instant option was the purchase of an existing portfolio to increase its client shipment and net income from a retiring financial planner in the area that she knew.
First Option - Hiring a CFP:
|Pros: |Cons: |
|This is an important performer that raises the probabilities of having a |After losing a top client, Linda looked for some new...If you regard to get a full essay, order it on our website: Orderessay
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