Analysis of Ford Motors

1. Introduction 1.1 Summary This purpose of this report is to analyze and estimate the factors that jounce the exertion of Ford force Company as an organization by examining the relationship between the nature of the organization and its immaterial environment using SWOT, PESTLE and PORTERS FIVE FORCES. 1.2 Context Ford Motor Company is one of the expectantst self-propelling manufacturers in the world. The company manufactures and distributes automobiles crossways six continents. With 80 manufacturing facilities worldwide, the companys core and affiliated automotive brands include Ford, Lincoln, Mercury and Volvo. The company conducts its assembly line through 2 divisions: automotive and financial overhauls. Within these divisions, Fords automotive argument is further classified into reportable segments based upon its geographical and organizational structure. The automotive business division consists of the design, development, manufacture, sale and service of cars, trucks and service parts. Through this division, Ford produces a wide range of vehicles including cars for the small, medium, large and premium segments; trucks; buses/vans full-size pickups; sport utility vehicles (SUV) and vehicles for the medium/ toilsome segments.

In Financial Year FY2009, the company sold more or less 4,817,000 vehicles at wholesale throughout the world. The companys automotive business is organized into the following segments: Ford North America, Ford south America, Ford Europe, Ford Asia Pacific and Africa, and Volvo. Ford UK (2011) 1.3 Structure The principal(prenominal) issues addressed in this report are to critical evaluate the key factors that impact Ford Motor Company performance using SWOT, PESTLE and PORTERS FIVE FORCES and also to provide strategical recommendations for the senior manager of the Ford Motor Company. 2. Swot psychoanalysis (I dont have any books with me, can u do a one paragraph on what a swot analysis is and its advantage or use to an organisations strategy.) say-so:... If you want to get a full essay, order it on our website: Orderessay

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